digital experience monitoring

Improving customer satisfaction and growing revenue doesn’t always start with a new feature or service; it often starts with understanding how users experience what you already have.

When it comes to understanding application performance, most teams start with Application Performance Monitoring (APM), and for good reason. APM is essential for tracking the technical health of your applications: it monitors service availability, response times, and error rates, and helps teams dig deep into backend systems to understand what’s going on.

Real user monitoring (RUM) is a core proactive technique for understanding how real users are moving through your site. The primary tool for this has been to monitor via public probes, which are agents hosted in major cloud regions and global cities (Los Angeles and Frankfurt, for example).

With the growing complexity of digital environments, the ability to observe and monitor a user’s digital journey is essential.

After 2020, there are only two types of businesses: those who have retained customers or grown, and those who lost customers to more nimble competitors. There are many reasons. The…

Agencies are moving quickly from paper processes to digital services to providing critical information more efficiently online, rather than paper-based forms and physical distribution methods.